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Berghs Morning Routine: An Introduction to Designing for What’s Next

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Design Futures is an evolving discipline that merges design with futures thinking to envision possible worlds, beyond the realities of today. This session will delve into the essence of Design Futures, its significance, and how practitioners can utilize it to navigate uncertainties, envision alternative scenarios, and cultivate more deliberate outcomes. It serves as a foundation for designers, strategists, and inquisitive individuals aiming to think beyond current circumstances.

In an era characterized by swift transformations and unpredictability, maintaining a focus on the present is tempting. However, exploring how to construct what does not yet exist opens up new avenues for creativity. By integrating design techniques with future-oriented exploration, unique perspectives, strategies, and narratives can be generated about future directions and the decisions available.

Participants interested in harnessing design as a tool for shaping the future are encouraged to attend this one-hour session filled with motivation and actionable insights on how Design Futures can significantly enhance their roles as designers, strategists, or innovative thinkers.

Attendees will gain:

  • An understanding of Design Futures, including its mindset and methodologies
  • Insights into why futures thinking is vital for modern design and strategic practices
  • Skills to envision and design for alternative futures
  • Real-world examples of Design Futures implementations across various sectors

Speaker:
Jesper Bleeke: A design futurologist and creative technologist with a focus on generative AI and digital transformation. With a Master's degree in Digital Management and over six years of experience in fostering innovation, he spearheads Tech Concept Lab, a research accelerator dedicated to exploring cutting-edge digital technologies.
Jesper also directs Berghs’ online course on Design Futures.

Location:
Norra Djurgårdsstaden at Bobergsgatan 48 (access through the alley). Attendees are advised to arrive on time, as entry will close at 08:30. Coffee, tea, and a light breakfast will be available starting at 08:15.


Further Details:
This session may include photography for promotional purposes. It will be conducted in English.

Space is limited and participation is free.
This session will not be streamed or recorded.


Contact us for any inquiries.


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When

From: 8 May 2025, 08:30
To: 8 May 2025, 09:30

Entrance

Paid entrance
 

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