Famo sold out (ma eravamo in 2 all'inizio)
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Behind every successful cultural initiative lies a narrative filled with insights, challenges, setbacks, and a lot of perseverance. Often starting with just a few individuals, an idea, and a dream, they confront unexpected obstacles and, if all goes well, reach the ultimate goal of a sold-out audience.
This talk highlights individuals in the Roman cultural scene who have turned bold ideas into tangible projects, redefining how art, performance, and innovation come to life in the city’s spaces.
What is the journey from a blank page to a packed venue? What strategies, mistakes, and lessons have been learned along the way?
Moderator: Silvia Favulli
Guests: Massimiliano Padovan di Benedetto, founder of Roma Art Week; Maddalena Salerno, Co-Founder of Bla Studio; Giuseppe Casa, artistic director of Marte Live; Michele Franzese, Founder of Roma Future Week
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