The graphic design field is experiencing significant changes, and those who have been in the industry for a while can clearly see the direction it is taking. This session will explore current trends related to generative artificial intelligence, examining how these developments might radically transform various sectors of graphic design.
Insights will be shared regarding the evolution of tools that graphic designers use, focusing on how these innovations cater to emerging needs.
One key topic to be discussed is the new necessities that lead to a fresh perspective on what can be termed as the economy of graphic design.
The session will also touch on an important aspect often overlooked by newcomers in graphic design: the workflow. For companies, employees, and freelancers alike, the initial approach to organizing work greatly influences subsequent outcomes. A thoughtful pre-creative planning process can result in improved execution times, reduced routine tasks, and better focus, ultimately enhancing overall quality.