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Startups Mentorship Program

Info

Participate in a Startup Business Mentorship Session!
  • This session is ideal for individuals contemplating launching a startup but unsure of the necessary steps to ensure its success.
  • For those already progressing through their startup's prototype phase, this mentorship offers valuable insights into effective strategies for product positioning, sales, and marketing.
  • If someone operates an existing startup and seeks guidance on stabilization, year-over-year growth, investment opportunities, and exit strategies, this session is also beneficial.

SESSION AGENDA:

1. ESTABLISHING A STARTUP:

  • Essentially, no idea is too outdated to innovate; the market is always open to well-executed concepts.
  • Learn how to bring a startup idea to fruition with minimal resources, including time and financial investment.
  • Determine the feasibility of a startup idea and explore pathways to make it successful.

2. MARKET RESEARCH & ANALYSIS:

  • Discover the significance of market research and learn strategies for conducting it effectively.
  • Explore methods for crowdsourcing and how to obtain useful data for business enhancement.
  • Identify target demographics to tailor approaches for reaching potential customers.

3. MINIMUM VIABLE PRODUCT (MVP):

  • Understand what an MVP means for a startup and how to develop it at no cost.
  • Learn about product validation in the market and acceptance considerations.
  • Craft a viable business model, recognize early adopters, and leverage iterative strategies.
  • Discover how to gain initial traction for a startup initiative.

4. PRODUCT AND POSITIONING:

  • Utilize examples from the art world to grasp how proper placement can derive significant value.
  • Assess the true worth of a startup's product by understanding customer willingness to pay.
  • Decide if the business approach is appropriate for B2B, B2C, or both models.
  • Learn effective methods for crafting a strong call to action.

5. GO-TO-MARKET STRATEGY:

  • Understand the importance of early announcement strategies for products before they launch.
  • Gain insights into achieving a first-mover advantage.
  • Determine the suitability of freemium or gamification strategies for the startup.
  • Analyze whether a soft launch or launch event is best for market penetration.

6. CUSTOMER ACQUISITION & RETENTION:

  • Recognize that customers are essential to business survival and growth.
  • Identify ideal customer profiles to focus resources effectively.
  • Understand customer behavior and develop applicable strategies.
  • Learn about customer lifetime value and related metrics for forecasting growth.

7. SALES & MARKETING STRATEGIES:

  • Discover how to construct the most effective sales and marketing strategies.
  • Learn the motivations behind customer purchases.
  • Evaluate different sales and marketing methods to educate the market about the business.

8. INVESTMENT PREPARATION:

  • Uncover reasons for challenges in securing funding from investors.
  • Explore options for bootstrapping and crowdfunding initiatives.
  • Learn about essential financial metrics such as burn rates and cash flow.

9. INVESTOR ANALYSIS:

  • Become familiar with common investor inquiries to prepare effectively for discussions.
  • Understand components of term sheets and their impact.

10. STARTUP ORGANIZATIONAL STRUCTURE:

  • Realize the necessity of a well-defined organizational structure for implementation of business strategies.

11. COMMON STARTUP CHALLENGES:

  • Identify reasons for business struggles and how to navigate them effectively.
  • Learn strategies to address financial and operational issues.

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THIS MENTORSHIP SESSION WILL BE HELD ONLINE

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ABOUT THE MENTOR:

LAKSHMAN SINGH is a seasoned Startup/Business Mentor, Business Coach, and Fund Management Expert with over ten years of experience in the startup ecosystem, providing consultations and auditing services.

You can connect with Lakshman Singh:

LinkedIn: https://linkedin.com/in/iamlakshmansingh

Facebook: https://www.facebook.com/iamlakshmansingh

Email: Connect@LakshmanSingh.com

Website: https://www.lakshmansingh.com/

Blog: https://www.lakshmansingh.com/blog

Clientele: https://www.lakshmansingh.com/clientele

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This session focuses on various aspects of startup mentorship, providing the crucial knowledge needed to establish and grow a successful business venture.

When

From: 14 December 2024, 10:00
To: 14 December 2024, 11:00

Where

Virtual (Online) 10435 Athens Athens GR

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